The concept of sharing "rooted" LED display has just begun
Nowadays, the fast-developing information society also makes LED display applications have broad prospects in various fields. Different categories and different performance LED displays are constantly being developed to meet the needs of different industries. The LED display screen has been spread all over the streets, and the LED large screen is an important stage product for the digital transformation of the outdoor advertising industry. Reducing or eliminating the vacancy rate of outdoor advertising large screens is already an urgent task, and manufacturing is positively related to the media industry. There are not only the existing time slots of the screen media dealers, but also the future capacity of the screen manufacturers. In addition, it must be mentioned that the LED large screen is excessively concentrated in the commercial bustling and golden sections, which is also a major problem that leads to the LED screen not being used reasonably and effectively.
At the same time, there are several shops in the daily life, supermarket entrances, halls, shelves. It is used to release shopping guide tips, supply and demand information, price quotes, promotional discounts, new product introductions, business recommendations, customer greetings, etc. It is an effective way for merchants to guide customers' media and information dissemination windows and attract consumers. The LED display system for information services and product categories will be more abundant, and there will be breakthroughs in potential market demand and application fields. The display demand for comprehensive service information such as public transportation, parking lots, restaurants, hospitals and so on will become more and more. more. Because of the continuous development of the LED display industry, the simple and convenient LED screen will become the final choice of the screen owners.
In fact, taking single-and-two-color LED display screens as an example, more and more merchants favor this kind of small and medium-sized advertising screens. They are visible everywhere in the streets and lanes, and they are only diligent and rolling, just to attract more attention and attention. But looking at it, the content is simple, rigid and highly similar, and there is nothing new. Even some merchants began to think that installing LED displays is not very useful. The choice to abandon the investment in LED display, and did not make good use of this marketing tool, can not help but make people sigh. This is due to the inconvenience of the screen owners to change the content, resulting in an update lag. And by modifying the program through the computer, you can't get rid of the limitations of time and space, and it is even more difficult to interact with customers through the program.
"Share the economy" trend of the trend of LED display will divide advertising profits
It seems that the sharing economy of the LED display industry is long overdue. Although, under the tide of the smart economy, there are many “creative gameplays” and “fresh ideas” in the industry, but there is no practical solution for real life and production. Undoubtedly, the trend will come. The trend of LED display screens will also be the mainstream trend of the industry development. Display manufacturers can share LED display screens and get returns through the profit sharing of advertising fees. Participants can get more fair opportunities because the project design information is open, and “smart + interconnection” can help demand release and get more rational choice. Undoubtedly, this will inject a new energy into the development of the LED display industry in a new field.
Everything can be used to truly reflect the value of a commodity. In the shared economy mode, for the supplier, it is possible to obtain a certain amount of money return by transferring the right to use the item or providing the service within a certain time; that is, the LED display merchant rents the scrolling content on the display screen. In order to achieve the full and effective use of LED display. Moreover, by sharing the content to achieve the propaganda effect of advertising communication, the profit revenue brought by the communication effect has been obtained; for the demand side, the ownership of the item is not directly owned, but the item is used by sharing such as renting or borrowing. As an advertisement placement demander, there is no need to separately purchase a display screen to play advertisements. On the one hand, the cost is relatively high, and the purpose of saving its own cost can be achieved; on the other hand, the propaganda and communication effect can be achieved. It is an ideal choice for "one arrow and two sculptures". Try to open the business information in a platform-sharing manner, and provide a free trial in the early stage, and get a return later.
This attempt will allow enterprise products of different forms and sizes to be quickly applied, making cross-border integration and industry restructuring possible. Similarly, if small and medium-sized advertising screens can achieve the advertising of multiple regions, and through the development of the shared economic platform, the resource utilization rate can be greatly improved. As a result, social resources have also been used most effectively, and both parties have also achieved their ideal goals under the same economic activities. This is the best choice for both. On the other hand, it can also make the use of the display wider, and also increase the playability of the LED display. Imagine: When merchants are willing to share their display screens for others to use, will the LED display still be dull?
Therefore, the essence of the concept of sharing economy is mutual assistance and mutual benefit. Reasonably allocate idle resources and maximize utilization. Under the premise of mutual help, obtaining profits will also be an inevitable trend of future economic development. The use of intelligent mode in the LED display industry is not a fresh attempt. The transition from “manufacturing” to “intellectual creation” will not only bring huge development opportunities, but also indicate the future direction of industrial development for emerging manufacturing industries including the LED industry. In the era of rapid development of the Internet information, the LED display industry contains unlimited business opportunities and potential. The rapid development and wide application of the "shared economy" in the field of LED display will also be inevitable.