LED display trends: ultra-small spacing or the next boom
In 2017, the LED display industry still shows continued development momentum. With the increase in raw materials prices and display products, the expansion of the market and the active response of enterprises, the leading companies in the LED display industry will show the big ones in 2017. Evergrande's situation, and the industry's accelerated reshuffle integration will also become the trend of the times. So what is the development trend of LED display?
With the rapid advancement of LED display technology, the dot pitch of LED rental display screens is getting smaller and smaller, and the high-density LED rental display has a larger resolution in a limited area, and the display picture is clearer and more delicate. When displaying standard HD images, the resolution requirements are fully met. The second is the price factor, which used to be an unattainable high-density LED die, and its value is getting closer to the people. The price per square meter of display area compared to DLP and LCD products, the competitive advantage began to appear.
The development prospect of led display is still good. In the next few years, the domestic LED display market will continue to grow, mainly to the high-definition LED electronic display market such as high-definition, 3D, intelligent, surveillance market, road traffic and so on.
LED display trends:
1. The ultra-small pitch product was born or became the next boom in the market.
In 2017, the small-pitch LED products rose strongly, and the market developed rapidly. As a result, some companies that are still waiting to see are “unprepared”, and those enterprises that already have technical reserves and mass production capabilities are the first to open the market and enjoy the sweetness brought by the market. From the performance forecast for the first half of 2017, the growth rate of small-pitch products is as high as 90%, and the growth rate of small-pitch TVs is also 50%. It can be seen that the small-pitch products have a big blessing on the profitability of the two.
The current pitch of small-pitch products is basically between P1.2-P2.5. Some industry insiders believe that the product pitch will be further reduced and will develop in the direction of “super-small spacing”.
As major manufacturers step up the research and development of small-pitch products, small-pitch LED products have entered the stage of homogenization competition, striving to develop higher-definition products, to improve product competitiveness, gain technical recognition, and become a manufacturer. One of the choices, which also promotes the development of led displays towards ultra-small spacing. At the same time, under the stimulation of the demand for indoor large-screen applications and the small-pitch products to seize part of the LCD splicing market, the industry hopes that the products with smaller spacing will be bigger in the indoor large-screen field, and promoted to a certain extent. Research and development of ultra-small pitch products.
2, Interactive intelligence needs to highlight the LED display function will be more
Previously, the use of LED display in commercial applications, mostly in the long-distance, large-screen outdoor advertising, stage display, with the increase in the application of LED display in the indoor commercial field, the simple display function has become difficult to meet market demand. Nowadays, information, digital and touch-screen devices are developing rapidly. Digital advertisements in the form of advertising machines and window advertisements need to have more powerful interactive functions to satisfy people's understanding of goods. In this respect, the LED display screen is more obvious than the LCD screen. In order to dig deep into the indoor market, the LED display screen must break through this obstacle in order to obtain wider recognition.
But on this issue, perhaps we don't need to be too pessimistic. Recently, the US led display manufacturer NanoLumens has announced that it has launched a true glass-free touch screen technology, and said that the touch screen solution can eliminate the traditional glass frame or plastic screen, breaking the bottleneck between the display and the touch function components, changing the past The led display is difficult to add to the dilemma of interactive elements.
In addition, the intelligence is highly popular, and it has begun to have a corresponding impact on people's daily life and business activities, which also enables manufacturers to start research and development, with intelligent factors such as face recognition, gesture remote control and LED display.
3, Visual experience upgrade to help develop the market new blue sea
As mentioned above, the main function of the LED display is display. At present, the pursuit of visual perception is getting higher and higher, and the LED display is constantly innovating in form and display form.
LED transparent screen is quickly gaining market recognition under such a trend, and smoothly cut into the high-end commercial display and stage display market. Different from the traditional led display, the LED transparent screen can achieve 80% permeability. To a certain extent, its viewing effect is excellent, and thus it has become the darling of the high-end market. The same is also the LED sky, with a large area, strong occupation of people's vision, giving people an immersive experience, has become the choice of many high-end commercial centers.
The combination of LED display and holography can be said to be a combination of virtual and reality display, and can better demonstrate people's relentless pursuit of visual effects. In recent years, the combination of LED display and holography is particularly eye-catching on the stage. The two phases cooperate to blur the boundary between virtual and reality. It only leaves people with a shocking visual experience. It is not difficult to imagine how huge the future application market will be. .
In addition, 3D, VR and other emerging display technologies are applied to the trend of LED display screens, and further expand the application field of LED display screens, which will help the continuous expansion of the LED display market.
With the continuous innovation of technology, the decline of prices and the huge potential market, the use of LED display screens will become more common, not only in public life, business activities, but also into all aspects of our lives. Under the impetus, the LED display industry will gain more development opportunities and maintain a prosperous development trend. The above is the author's detailed introduction to the development trend of led display, I believe that in the near future, the development trend of led display will be a blue ocean is getting better and better.